Open Source · Fully Auditable

What if your performance monitoring
made your website faster?

Replace your entire measurement & consent stack, and get detailed page speed and error reporting for each and every visitor.

The waiting is over

We bundle tag management, analytics, consent and much more into the base tag, meaning fewer calls and a 75% reduction in load time compared to an equivalent GTM container. We record PageSpeed and JS errors for every single visitor as standard.

Tag manager

Tag Manager

Favicon

Etiquetta

Tiny tag, huge gains

Self-hosting made simple

You’ll always know where your data is. No leakage, no scattered service providers. Fewer third-party services and external calls means significant speed improvements.

Deploy with the rest of your infrastructure, or in a location of your choice.

Dutch flag

We’re hosted in Amsterdam btw

Real-world performance data

Monitor page speed, load times and website performance from your actual visitors. Track performance over time and quickly uncover bottlenecks.

Largest Contentful Paint

First Contentful Paint

Cumulative Layout Shift

Interaction to Next Paint

Time To First Byte

We never mess with your data

No sampling, no algorithmic predictions or backfilling. Just raw event data, in realtime, always accessible through simple dashboards, SQL, or our API.

// Use our built-in query generator
SELECT TTFB(*)
FROM events
WHERE timestamp BETWEEN
  ‘2026-02-01’ AND ‘2026-03-01’
// No sampling. No estimation.
// Query any combination of fields

GDPR compliant out of the box

The simplest, fastest way to comply with consent laws. No third-party cookie walls that slow your site down, no headaches with Consent Mode. It just works.

  • Auto-detects cookies
  • Manual cookie categorisation
  • Customisable consent notice
  • Respects DNT / Sec-GPC

Track from source to conversion

See where your users are coming from, and what they’re doing. Track campaigns, landing page performance and marketing channels.

  • Easily create channel groupings
  • Create an event or conversion from any user interaction
  • Pass conversion data back to any ad platform
<!– Place this in the <head> of your document –>
<script defer src=“https://your-etiquetta-instance.com/s.js”></script>

All with the smallest tag in the world

Capture every interaction and page load with our standard tag and zero extra configuration.

With your performance and analytics data in one place, you can cross-reference pages, campaigns, devices, locations and more to uncover bottlenecks.

Join the waitlist

Register your interest, we’re
onboarding new users every week

Pay for features, not volume

Community

€0

Open source | Self-hosted

  • Analytics (humans & bots)
  • GDPR & ePrivacy compliance
  • Realtime data access
  • Import your analytics data
  • 180 days data retention

Pro

€99

Everything in the Community edition, plus:

  • Website performance tracking
  • Error monitoring
  • Cookie & consent management
  • Tag management
  • Unlimited data retention

Enterprise

€299

Everything in Pro, plus:

  • Ad fraud tracking
  • Session replays
  • API
  • Priority support